Website owners who want to get a higher ranking in Google search results may have heard of the word “Domain Authority”. This word is often associated with the ability of a website to rank in Google search results.
But is it true that increasing high domain authority backlinks will make your website definitely rank at the top?
It’s actually not that simple. There are many factors involved in the SEO optimization process, so an increase in domain authority (DA) will not necessarily give you the ranking you expect.
For that we need to know more deeply the term Domain Authority.
What is Domain Authority?
Domain authority is one way to measure the strength of incoming backlinks to your website. In general, well-known SEO tool providers use this metric. It’s just that they give different names to each other.
For example, in Moz.com the domain authority name is used, while in Ahrefs.com the term domain rating is used. This metric generally uses a scale from 0 to 100.
What you need to know is that the scale of the domain rating or domain authority is logarithmic. That means it’s much harder to move up from domain authority 69 to 70 than from domain authority 9 to 10.
How to Calculate Domain Authority?
Before you try to increase your website’s domain authority, then you need to know how this domain authority is calculated.
There are several things that can affect the increase in domain authority:
- Number of websites that provide links to your website.
- The value of the domain authority of incoming links to your website.
- The number of links on each page that provide backlinks.
Number of Websites That Provide Backlinks
The more the number of domain name referrals that provide a link to your website, the higher the domain authority value of your website will be. It’s just that you need to know that this domain authority only counts dofollow links.
So even if you have lots of backlinks; but if your backlink is dominantly nofollow, then it will not give a big boost to your domain authority value.
In addition, installing many backlinks on different pages in one domain name will not increase domain authority any further.
This is because in general, the domain authority or domain rating metric provider only considers the number of referral domain names.
Value of Backlink Domain Authority
Anyone can get lots of backlinks from low-quality websites, so low-quality websites won’t help your ranking much. Therefore it is very important to make sure you get backlinks from websites that have high domain authority or domain ratings.
The higher the domain authority values of the website that gives you a backlink, the greater the boost to your website’s domain authority ranking. So if the domain authority value from this backlink provider continues to grow, then your domain authority value will also increase.
To get an advantage like this; you should do research on the websites that you will use as a source of backlinks. You can judge whether the website is a website that is taken seriously or not.
To do this you simply observe the increase in articles on the website. If the website regularly adds articles, then usually the domain authority value will also increase from time to time.
Number of Links on Websites that Give Backlinks
Now suppose you get backlinks from 2 websites that have the same domain authority. Does that mean your website will get the same additional domain authority from these two websites?
Apparently not. The dominant authority value given by these two websites will be greatly affected by the number of websites they provide backlinks to. The more websites they provide backlinks, the smaller the domain authority boost that will be given to the website.
If the first website provides backlinks to 1000 websites while the second website provides backlinks to 5000 websites; then the first website will give a greater domain authority boost than the second website.
But it should be noted that here we are only talking about domain authority encouragement. Not necessarily the second website will have a weaker influence in terms of increasing the ranking of the keywords you are targeting.
It could be that the second website is more relevant so that its influence on your ranking is much stronger than the first website. So when you do SEO optimization, you can’t look at these factors separately. All of these factors work together to affect your website’s ranking.
How to Increase Domain Authority?
There is no other way to get domain authority to your website other than through backlinks. So the first step is of course you have to be able to get backlinks which are the initial momentum for optimizing your domain authority.
You can get backlinks in various ways. The most common way done by bloggers is to spam. Of course this method is not liked by Google so you have to be careful in doing this method.
Another way is to promote content while hoping that people who visit your website are interested in providing backlinks to the content you create. Of course this is something that will be very difficult and may be slow. But for every backlink you get, it will have very high relevance and authority.
If you have an extra budget in managing your website, then you can also use backlink services to get backlinks that can increase the authority of your website. Backlink services generally offer several packages that you can adjust to the optimization budget you have.
Create Quality Main Content
Next you need to create high-quality main content. Main content is content that you rely on to be a source of future traffic. To create main content, make sure you first do keyword research to see the potential traffic from that content.
Try to make the content the most quality content in your own judgment. What is meant by quality content is not only the content of the article, but also in terms of presenting data or images in the article.
Limit Internal Links
When you are just about to start website optimization; try on each page not to use too many internal links. This is done to ensure the main pages on your website get a large enough flow of points. The more internal links on your website page, the smaller the distribution will be.
Limiting these internal links will make your main page get more points, making it easier to rank. This will help you to get initial traffic from search engines like Google for free. The more keywords you master, the greater the potential for this traffic.
It is hoped that this organic traffic will increase from time to time. This traffic growth will help you get organic backlinks that have high authority.
List of 100+ high domain authority backlinks:
Consistent Link Building
So you can use high domain authority backlinks to increase the Domain Authority value of your website.